Save-On-Foods

Role:
Lead copywriter and community manager for Save-On-Foods Western Canada.

Responsibilities:

  • Ideated and concepted all social content across Facebook, Instagram and Twitter.

  • Lead community management for all platforms, interacting with the community and identifying areas of opportunity for collaboration with other brands and creators.

  • Wrote all copy for social posts.

  • Worked in tandem with the designer to concept and create all social assets for evergreen and ad-hoc content.

  • Monitored social for relevant trends to integrate into content.

  • Lead a collaboration between Save-On-Foods and vegan food influencer, Erin Ireland, leading to a 2.5% increase in followers, or 250 individuals from a single contest post.

Content Examples

Popeye was definitely onto something. 😉


It’s National Spinach Day! 🥗 And this leafy green is a nutrient powerhouse. 💪

You have 30 minutes to create a dish featuring spinach… ⏰ What’s your countdown creation?

Salmon is the perfect ingredient to catch those Omega-3’s. 🪝

Start your cart and shop salmon now while prices are off the hook. ⬆️

Round up those almost empty boxes of pastas and cook ‘em all together. A penne saved is a penne earned.

There’s a Saver in every one of us. Recognize this kind? Is it you? Your spouse? A Saver friend? Share this with them, tag ‘em, or tell us what kind of Saver you are.