Save-On-Foods
Role:
Lead copywriter and community manager for Save-On-Foods Western Canada.
Responsibilities:
Ideated and concepted all social content across Facebook, Instagram and Twitter.
Lead community management for all platforms, interacting with the community and identifying areas of opportunity for collaboration with other brands and creators.
Wrote all copy for social posts.
Worked in tandem with the designer to concept and create all social assets for evergreen and ad-hoc content.
Monitored social for relevant trends to integrate into content.
Lead a collaboration between Save-On-Foods and vegan food influencer, Erin Ireland, leading to a 2.5% increase in followers, or 250 individuals from a single contest post.
Content Examples
Popeye was definitely onto something. 😉
It’s National Spinach Day! 🥗 And this leafy green is a nutrient powerhouse. 💪
You have 30 minutes to create a dish featuring spinach… ⏰ What’s your countdown creation?
Salmon is the perfect ingredient to catch those Omega-3’s. 🪝
Start your cart and shop salmon now while prices are off the hook. ⬆️
Round up those almost empty boxes of pastas and cook ‘em all together. A penne saved is a penne earned.
There’s a Saver in every one of us. Recognize this kind? Is it you? Your spouse? A Saver friend? Share this with them, tag ‘em, or tell us what kind of Saver you are.